Connected Media Ads

Shopper-profile targeting

Enhance accuracy with shopper profile and purchase history contained within loyalty programs and memberships.

Location-based targeting

Display ads to shoppers based on their location in a store and nearby products to boost relevance.

Cart-based targeting

Display relevant products as suggestions based on carted items at checkout or self-checkout counter screens.

Location-based targeting

AI-powered store-location targeting that can be customized to time-of-day and sales trends across connected outlets. Provide brands hassle-free access to the below inventories at scale with a self-serve platform by OS.

• Floor-standing digital displays
• Digital endcap displays
• Wall-mounted screens
• Digital shelf & window displays
• Interactive mirrors and displays

Cart-based targeting

Provide brands the opportunity to have their products recommended to shoppers with related or complementary products in their cart. Activate product suggestions, announcement ads, and coupons at several touch points such as:

• Self-checkout screens
• Self-serve kiosks
• Assisted checkout screens
• POS receipts- Digital/SMS receipt inventories

Cart-based targeting

• Self-checkout screens
• Self-serve kiosks
• Assisted checkout screens
• POS receipts- Digital/SMS receipt inventories

Shopper-profile targeting

Offer premium inventories to brands with access to loyalty program and membership data of shoppers that combines with cart-based targeting to display highly relevant and impactful ads.

• Self-checkout screens
• POS Receipts
• Chat/SMS inventories